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Digital Marketing · Behavioral Health

Marketing ThatFills TreatmentCenters.

We help residential programs, detox facilities, and outpatient clinics grow census — through SEO, paid media, and web strategy built specifically for behavioral health.

SEO
Paid Media
Social
Web Dev
Analytics
Census94%occupancy
40+Behavioral Health Clients
$47Average Cost Per Lead
3.2×Google Ads ROAS
92%Client Retention Rate
Who We Work With

Built Exclusively for
Behavioral Health.

View All Industries

We don't serve every industry — we go deep on one. Every strategy is built on real behavioral health market knowledge, compliance expertise, and verified results.

6Specialties
40+Active Clients
100%BH Focused
01

Residential Treatment

Full-service marketing for 30, 60 & 90-day programs. We fill your census with patients ready for long-term recovery.

+41%
Census Growth
$310
Cost/Admission
02

Detox & PHP Programs

Urgency-optimized campaigns for detox and partial hospitalization. Meet patients at their moment of need.

87
Monthly Intakes
$280
Avg. CPA
03

Outpatient & IOP

Local and regional marketing for intensive outpatient programs. Own your market and convert searchers to intakes.

+198%
Organic Traffic
Top 3
Local Pack
04

Sober Living Homes

Consistent occupancy through digital visibility. Connect transitional housing programs with the right clients.

96%
Avg. Occupancy
+58%
Inquiries YoY
05

Dual Diagnosis

Nuanced, compliant campaigns for co-occurring disorders. Clinical credibility meets precision targeting.

$280
Avg. CPA
+226%
Lead Volume
06

Mental Health Practices

Grow your patient pipeline with authority marketing. From group therapy practices to psychiatric clinics.

161
New Patients/Mo
+340%
SEO Traffic

Don't see your specialty listed?

We work with all behavioral health program types. Let's talk about your specific market.

Book a Free Call
Search Engine Optimization

Own Every Corner
of Search.

From AI-powered overviews to organic rankings to local map packs — we make sure your facility is the first name people see, click, and call.

+312%Avg. Traffic Lift
40+BH Clients
100%BH Focused

AI & Generative SEO

Get cited by ChatGPT, Gemini, and Google AI Overviews — before a patient ever clicks a link.

+287%AI-Referred Traffic

Organic Rankings

Climb to Page 1 and stay there. Content, backlinks, and technical foundations that compound month over month.

90 DaysAvg. to Top 3

Local Map Pack

Own the top 3 local results in every city you serve. More map pack presence means more calls, more admissions.

30+Cities Ranked
Live Keyword Rankings
All Climbing
1
drug rehab near me
#1
8.1K/mo
2
alcohol treatment center
#2
5.4K/mo
1
inpatient rehab [city]
#1
3.9K/mo
3
addiction treatment programs
#3
6.2K/mo
1
residential rehab facility
#1
2.7K/mo
Full SEO Service Suite

A complete SEO strategy built for behavioral health — not a generic playbook.

AI & Generative Engine Optimization
Technical SEO & Core Web Vitals
High-Authority Link Building
Multi-Location Local SEO
Content Strategy & Production
Explore Full SEO Services
Paid Advertising

Every Dollar Spent,
Accountable.

We run paid media across every major platform — with full transparency on where your budget goes, what it costs per admission, and what it returns.

4.8xAvg. ROAS
$9.80Avg. CPL
100%In-House
Search & Display

Google Ads

Capture patients actively searching for treatment right now. Intent-based campaigns with full attribution back to admissions.

4.8x
ROAS
8.4%
Conv. Rate
Facebook & Instagram

Meta Ads

Reach families and individuals before they start searching. Retargeting funnels that convert awareness into admissions.

5.2x
ROAS
$9.80
Cost/Lead
CTV · OTT · Linear

TV & Streaming

Run targeted 30-second spots on Hulu, Roku, and YouTube TV — with full attribution back to phone calls and admissions.

2.1M
Impressions
91%
View Rate
Active Campaigns
Live · All Performing
Sunrise Recovery — High Intent
CPA: $310 · ROAS: 4.8x
+12%Active
Detox — Retarget Visitors
CPA: $195 · ROAS: 11.2x
+28%Active
PHP Step-Down Keywords
CPA: $320 · ROAS: 6.8x
+9%Active
Family Intervention — Meta
CPA: $295 · ROAS: 7.4x
+18%Active
$9.80
Avg. CPL
4.8x
Avg. ROAS
40+
Accounts
Full Paid Media Suite

Every platform. Every format. All in-house — no outsourcing.

Google Search, Display & Performance Max
Meta (Facebook & Instagram) Ads
CTV / OTT Streaming Campaigns
HIPAA-Aware Landing Pages
Full Attribution & Reporting
Explore Paid Media
Website Development

Websites Built to
Fill Your Beds.

From custom-built brand sites to high-converting ad landing pages — every property we create is engineered for one outcome: more admissions.

98PageSpeed Score
48 HrsPage Launch
40+Sites Built

Custom Websites

Fast, HIPAA-conscious websites built from scratch — engineered to earn trust on the first scroll and turn visitors into phone calls.

0.8sAvg. Load Time

Landing Pages

Dedicated, A/B-tested landing pages for every campaign. No nav, no distractions — just one clear path to conversion.

8.4%Peak Conv. Rate

Maintenance & CRO

Monthly care plans covering security, updates, heatmaps, and continuous A/B testing so your site compounds results over time.

+44%Avg. Form Uplift
Core Web VitalsAll Passing
16Score
LCP
1.2s
FID
8ms
CLS
0.02
TTFB
0.4s
0.8s
Load Time
100%
Mobile Score
A+
HIPAA Grade
Conversion Funnel
Live — Last 30 days
Visitors
12,400100%
Engaged
6,82055%
Form Started
2,10817%
Submitted
1,0548.5%
Qualified Lead
5244.2%

Form submission rate improved +44% after removing 3 required fields.

4.2%
Lead Conv. Rate
+44%
Form Uplift
Monthly
CRO Audits
Social Media Management

Your Brand Should Look
as Good as Your Outcomes.

We manage your presence, community, and reputation across every platform — so your team stays focused on patient care while your social builds census.

Content & Posting

Monthly content calendars, custom graphics, and multi-platform publishing — so your feed always looks as good as your outcomes.

8.7%Avg. Engagement Rate

Community Management

Every DM, comment, and review handled with empathy and speed — 24/7. Families in crisis reach out through social before they call.

<2 hrAvg. Response Time

Reputation & Reviews

Systemized review generation, cross-platform response management, and real-time monitoring to protect and grow your star rating.

4.9★Avg. Rating Managed
Reputation Monitor
4.9 Overall
4.9
Based on 847 reviews
5 stars
4 stars
3 stars
D
David K.Alumni

"From intake to discharge, every team member was compassionate and genuinely invested in my recovery."

Full Social Suite

Your social presence, fully managed — from content to crisis response.

Monthly content calendar & custom graphics
Instagram, Facebook, LinkedIn & YouTube
24/7 DM & comment response
Crisis escalation protocol
Review generation & monitoring
Our Difference

Why Top Behavioral Health
Leaders Choose Sweet Media.

We're not a generalist agency that added a healthcare vertical. We were built from day one for behavioral health — and that specialization changes everything from strategy to results.

Costa Mesa, CA
Est. 2023
7+
BH Clients
56%
Avg. Traffic Lift
$75
Avg. Cost-Per-Admission
0.9★
Avg. Client Rating
Sweet Media · Costa Mesa, CA

We don't work with everyone. We work with behavioral health — exclusively. That focus means faster results, sharper strategy, and a team that already speaks your language.

100%BH-Exclusive
7+Years of Focus
40+Active Clients
Sweet Media
Typical Agency

Industry Focus

Behavioral health only
All industries

Success Metric

Admissions & census
Impressions & clicks

Account Management

Senior strategists
Junior coordinators

Reporting

Full transparency, real-time
Monthly PDF summary

Creative Team

In-house, dedicated
Outsourced freelancers

Strategy Cadence

Weekly optimization
Quarterly reviews
Based on analysis of 40+ behavioral health marketing agencies.

How We Work

Week 1
01

Deep-Dive Audit

We start with a comprehensive audit of your digital presence — SEO gaps, ad waste, content holes, and competitor advantages. No assumptions, only data.

7+
Years in Behavioral Health
40+
Active Client Partnerships
100%
BH-Exclusive Agency
$420
Avg. Cost-Per-Admission
Verified Client Results

Numbers That
Don't Lie.

Real numbers from real behavioral health clients. No cherry-picked outliers — these are our averages across all active accounts.

View Full Results
Jan 2024Dec 2026
+312% avg. growth
0.2×
Avg. Google ROAS
$3
Avg. Cost Per Lead
5%
Avg. CPA Reduction
23%
Avg. Organic Growth
3+
Clients Served
6%
Client Retention
Case Studies

Real Campaigns,
Real Outcomes.

Southern California Detox Center
Paid Media
01
Los Angeles, CA
Southern California Detox Center

74% Reduction in Cost-Per-Admission

Restructured a fragmented Google Ads account and rebuilt landing pages from scratch. Dropped CPA from $4,200 to $1,100 in 6 months — while increasing total admission volume by 40%.

CPA Trend (Monthly)
Jan
Feb
Mar
Apr
May
Jun
$1,100
New CPA
↓74%
Cost Reduction
+40%
Admissions
Midwest Residential Treatment Center
SEO
02
Chicago, IL
Midwest Residential Treatment Center

340% Organic Traffic Growth in 90 Days

Built a full content and technical SEO strategy targeting high-intent keywords. Achieved top 3 Google rankings for 28 competitive terms and tripled organic intake inquiries within one quarter.

Organic Traffic — 12 Weeks
340%
Traffic Growth
28
Top 3 Keywords
90
Days to Results
Texas IOP Network
Web + Meta Ads
03
Dallas, TX
Texas IOP Network

180 Qualified Leads in the First 60 Days

Delivered a full website redesign and launched a geo-targeted Meta Ads campaign across 4 Texas markets. Generated 180 qualified leads in 60 days — at an average cost of $38 per lead.

Campaign Funnel
Impressions
142K
Clicks
6,840
Page Views
4,210
Form Fills
412
Qualified Leads
180
180
Leads Generated
$38
Cost Per Lead
60
Days to Achieve
Pacific Sober Living Network
Local SEO
04
Costa Mesa, CA
Pacific Sober Living Network

Top 3 Map Pack in 14 Cities Within 4 Months

Executed a multi-location local SEO strategy across 14 Southern California cities. Built GBP profiles, earned 300+ new reviews, and achieved top 3 local pack rankings across every target market.

Visibility Score by City
Irvine
HB
Laguna
OC
LA
SD
14
Cities Ranked
300+
New Reviews
6.2×
More Calls
Residential Treatment·Detox Programs·PHP Programs·IOP Clinics·Sober Living·Dual Diagnosis·Mental Health·Behavioral Health·
Residential Treatment·Detox Programs·PHP Programs·IOP Clinics·Sober Living·Dual Diagnosis·Mental Health·Behavioral Health·
Residential Treatment·Detox Programs·PHP Programs·IOP Clinics·Sober Living·Dual Diagnosis·Mental Health·Behavioral Health·
Get Started

Ready to Fill
Your Census?

Schedule a free 30-minute strategy call with a senior behavioral health marketing specialist. No pressure, no jargon — just a direct conversation about your goals.

HIPAA-Aware Campaigns
BH Specialists
No Long-Term Contracts
1-Day Response

What to Expect

01

Free Marketing Audit

We review your SEO, ads, and website — and show you exactly where you're losing admissions.

02

Custom Growth Roadmap

A strategy built around your facility type, your market, and your census goals. Not a template.

03

Clear Revenue Projections

We model out your expected admissions growth, cost-per-admission targets, and ROI timeline before you spend a dollar.

04

No-Pressure Decision

Take value from the call regardless of next steps. Zero obligation, zero hard sell.

“Our census went from 68% to 94% in six months. Best investment we've made in five years.”

TR
Thomas Reeves
COO, Clearwater Treatment Network

Book a Free Strategy Call

Tell us about your program — we'll do the rest.

0/500

No commitment required · Response within 1 business day

7+
Years in Behavioral Health
40+
Active Client Partnerships
100%
BH-Exclusive Agency
$420
Avg. Cost-Per-Admission